USA - PR Executive (m/f/d)

Kalypso Media Group is seeking a highly motivated PR Executive to join the growing North America team and work alongside the wider global marketing and PR group. This role will support the creation of strategic campaigns for new game releases and provide ongoing support through creative engagement for Kalypso’s existing titles. 

As the PR Executive, you will collaborate with internal and external partners, working closely with support from the Senior PR Manager in North America to develop relationships with media, partners, agencies, vendors, and influencers to bring a meaningful gaming experience to our players. The ideal candidate should have prior career experience in the video games or tech with a knowledge of current and relevant industry trends and be able to work collaboratively with cross-functional teams to create and execute effective marketing and PR campaigns. 

• Create, edit, and manage written documents including press releases, media alerts, product messaging, campaign plans, social posts, marketing copy, Kalypso newsletters, pitches, press and partner emails. 
• Support the wider team with development and execution of marketing strategies to increase brand awareness and drive success through social media, email marketing, paid advertising, and partner promotion.   
• Support the team with game launches, events, and PR initiatives by assisting with press and influencer outreach, game key distribution, assembling assets and press kits, and budget management.  
• Assist in conducting market research and analysis to identify trends and opportunities; analyze campaign performance and provide insight to optimize future campaigns. 
• Track and document media, social, and influencer coverage including livestreams, and video content. Utilize analytics tools to assist the wider PR team to analyze, monitor, and create monthly management reports. 

• Research and build relationships with target media outlets and influencers, maintain and curate contact lists and databases.

• Assist with the development of creative ideas to enhance marketing and PR campaigns. 
• Attend various industry events in North America with potential overseas travel to attend events and meetings at Kalypso Media Group HQ, in Worms, Germany.  

• 2-3 years of previous experience in marketing and public relations or journalism, games or tech experience a plus 
• Solid understanding of digital marketing channels 
• Knowledge of the North American media landscape
• Experience managing budgets and timelines
• Knowledge and passion for the games industry, game development, and publishing 

Candidate Skills:

• Excellent written and verbal communications skills with the ability to compose a variety of communications and styles 
• Proactive self-starter who can demonstrate creative thinking skills 

• Ability to work in a fast-paced environment and manage multiple projects and campaigns simultaneously  
• A resilient mindset to succeed with media engagement and a hunger to evolve personal network 

Bonus Skills:

• A gamer with a passion for strategy and simulation games
• Existing relationships with gaming, tech, and relevant influencers and media 

• Paid Medical, Dental and Vision
• Paid Life Insurance and AD&D
• Paid Short and Long-Term Disability Insurance
• Health Saving Account and or Heath Care Flex Plans
• Holidays
• PTO
• IRA contribution (up to 3%)
• Salary $50,000+ 

Then we are looking forward to receiving your meaningful application with cover letter, resume and references.

We put a lot of emphasis on a cover letter. Don't see it as a chore, but as an extra chance to show who you are/tell us more about yourself.